What is Digital Marketing? Digital Marketing refers to advertising delivered through digital channels such as search engines of Google, Bing, Yahoo!, Facebook, websites, social media, email, and mobile application. It’s referred to all forms of online marketing efforts. Digital marketing isn’t about advertising; it’s about reaching the right customers at the right time with correct…
Category: SEO
Google Trends – #9 Best Ways to Improve Your SEO
What is Google Trends? Google Trends is a free tool that allows you to find out what topics are trending at any moment by tracking the number of searches around a given topic. Google Trends presents the data in visual charts. It allows users to compare similar search terms, highlighting related queries and providing information…
Facebook Ads Manager – A Complete Guide to Reach Your Business Goals
What is the Facebook Ads Manager? Facebook Ads Manager is an advertisement tool to make, edit and analyze paid promotional campaigns on Facebook. Facebook Ads Manager is the basic tool for creating and optimizing campaigns on this social network. It’s going through significant changes and its functionality is beginning to resemble another Facebook tool i.e….
Google Analytics – Tips to Increase Your Conversion Rate
What is Google Analytics? Google Analytics is definitely the most commonly used web-analytics application. This analytics package is developed by Urchin Software Corporation, which was bought by Google in 2005. This tool becomes publicly available for free under the flagship of Google Analytics in 2007 with edited, developed and released. Google Analytics can evaluate every…
Google AdSense – Tips & Tricks to Earn More Revenue in AdSense
What is Google AdSense? Google AdSense is an advertising network which allows content creators the opportunity to earn money on their website. It’ll display text, image, video, and other interactive advertising banners targeted by page content and audience. There are two ways to earn money through Google AdSense:- Impressions – It’s based on the number…
Google Search Console (Webmaster) – Tips to Grow Your Website Traffic
Google Search Console (Webmaster Tools) Google Search Console, formerly known as Webmaster Tools, is a tool that helps you manage your website in Google search results. It provides data to inform Search Engine Optimization (SEO) and tells you how your website appears in the world of Google search. Google’s mission is to provide the searcher…
Google Ads (AdWords) – Get Your Products to the Top of Google
What is Google Ads (AdWords)? Google Ads (AdWords) is a powerful tool to speak out your brand to the public. It’s a lot of features that help you to measure your advertising trip. It’s important to what this channel is capable of and how one can make use of it. Google Ads (AdWords) is an inexpensive…
Google My Business – How to Optimize My Business Listing?
What is Google My Business? Google My Business (GMB), formerly Google Places, is an easy to use and free platform. It allows you to manage your organization’s presence across Google. Everything from your address, hours of operation, contact information, website, and reviews are easy to access. A good Google My Business (GMB) listing should include…
Local SEO – Few Easy Steps to Rank Your Local Business
What is Local SEO? Local SEO is a set of techniques to improve your company’s visibility in geographically targeted search engine results. Local SEO makes use of various strategies to rank a website such as Google and Google My Business Listing, Bing portal and Bing Places for business and localized content on the portal. Local…