What is the Google Quality Score? Google Quality Score is a number from 1 to 10 that shows how relevant is your keyword to a particular search query. Google Quality Score is a metric to determine how to place ads. If you’ve experience of Google AdWords, you may across the phrase ‘Quality Score’. Google describes…
Tag: CONTENT MARKETING
Native Advertising – Types of Native Advertising Ad Formats
What is Native Advertising? Native Advertising is creating valuable content and presenting it on a platform in a way that resembles the other content the user is there to see. Native Advertising refers to a form of paid media that is often used by content marketers. It involves placing paid advertising in a non-disturbing way…
What is Content Curation – Benefits of Content Curation
What is Content Curation? Content Curation is the collection and sharing of content like articles, images, videos, tweets, or other pieces of digital content. Content curation is a process of discovery, storing, and target sharing. It doesn’t involve creating new assets. Content curation is a route of carefully identifying, and sorting through the huge amount…
What is Growth Hacking – Growth Hacking Sales Funnel
What is Growth Hacking? Growth Hacking refers to the marketing channel set which will generate your business growth in a data-driven and cost-effective manner. Successful growth hacking comprises the following:- Brainstorming and experimenting with multiple theories to come down to marketing strategy to take your business to the next level. Continuously optimizing your efforts, and…
What are Backlinks – How to Get Backlinks & Why are Important for SEO?
What are Backlinks? Backlinks are the connection between blog posts on the internet. It permits users to navigate from a given purpose on the internet to your viewing page within your internet browser. A backlink is linked to your page on the webpage. When someone links your page with their website and you got huge…
Guest Blogging – #14 Keys to Write Great Guest Blogging Content
What is Guest Blogging? Guest Blogging is one of the best things a blogger can do to build a personal brand for himself. When you write a blog post for some other blogs other than yours, and in exchange, you’ll get an author bio with a link pointing to your blog. Guest blogging is all…
Social Signals – #9 Sneaky Tips to Super Charge Your Social Signals
What are Social Signals? Social Signals are things done by other people on social media platforms. The posts, comments, links, follows, shares, re-posts, and tweets are all social signals. Social signals are like vote that you get (likes, tweets, shares, comments). Everybody who uses social media has their recommendations counted and every vote is always…
Pinterest Ads – The Ultimate Guide to Pinterest Promoted Pins
What are Pinterest Ads? Pinterest Ads are only available for business or commercial reasons. It’s a marketing powerhouse for e-commerce companies because users are proactively searching for things rather than reactively scrolling through a feed. Pinterest allows people to search and discover ideas, content, and products/services using images and videos. Each image on Pinterest is…
Landing Page Optimization – #20 Best Tips for Landing Page Creation That Converts
What is the Landing Page? A Landing Page is a page where any user first lands on which has a call to action (CTA) on it. It’s a powerful online marketing tool which is a unique webpage. It’s also known as lead capture page where your task is to convince visitors to complete a certain…