What is Black Hat SEO Technique? Search Engine Optimization (SEO) is essential to stamp your presence in the online world. There are various techniques involved in SEO which are classified as White Hat SEO and Black Hat SEO. When SEO first become recognized as a rightful form of marketing, there was no difference between White…
Category: Social Media
What are Search Engines – The History of Search Engines
Definition of Search Engines – Every Search Engine purpose is to facilitate the user to finds information on a website or page. Search Engines are answer machines. It would take days rather than seconds to find an answer to a question without the help of a search engine. Search Engines like Google, Bing, and Yahoo…
Digital Transformation – Key Elements of Digital Transformation
What is Digital Transformation? Transformation is fundamentally about change, and like other areas of business transformation, the digital transformation lies in organizational change. It’s an implementation of digital technology in a way that transforms human life. Because it’ll look different for every company, it can be hard to pinpoint a definition that applies to all. It’s…
Artificial Intelligence in Digital Marketing – Advantages of AI
Role of Artificial Intelligence in Digital Marketing – Data is everything in the digital world which means it gives out meaningful information after processing. This combined information with Artificial Intelligence in digital marketing systems can detect various patterns which are great for the e-commerce business. With the help of AI, the products are being shown to…
What is Growth Hacking – Growth Hacking Sales Funnel
What is Growth Hacking? Growth Hacking refers to the marketing channel set which will generate your business growth in a data-driven and cost-effective manner. Successful growth hacking comprises the following:- Brainstorming and experimenting with multiple theories to come down to marketing strategy to take your business to the next level. Continuously optimizing your efforts, and…
Guest Blogging – #14 Keys to Write Great Guest Blogging Content
What is Guest Blogging? Guest Blogging is one of the best things a blogger can do to build a personal brand for himself. When you write a blog post for some other blogs other than yours, and in exchange, you’ll get an author bio with a link pointing to your blog. Guest blogging is all…
Social Signals – #9 Sneaky Tips to Super Charge Your Social Signals
What are Social Signals? Social Signals are things done by other people on social media platforms. The posts, comments, links, follows, shares, re-posts, and tweets are all social signals. Social signals are like vote that you get (likes, tweets, shares, comments). Everybody who uses social media has their recommendations counted and every vote is always…
Pinterest Ads – The Ultimate Guide to Pinterest Promoted Pins
What are Pinterest Ads? Pinterest Ads are only available for business or commercial reasons. It’s a marketing powerhouse for e-commerce companies because users are proactively searching for things rather than reactively scrolling through a feed. Pinterest allows people to search and discover ideas, content, and products/services using images and videos. Each image on Pinterest is…
Landing Page Optimization – #20 Best Tips for Landing Page Creation That Converts
What is the Landing Page? A Landing Page is a page where any user first lands on which has a call to action (CTA) on it. It’s a powerful online marketing tool which is a unique webpage. It’s also known as lead capture page where your task is to convince visitors to complete a certain…